
innovative, sustained, planned, proactive marketing
the Vendor Growth Programme from Probrand.
Established in 1992, Probrand is a well respected broad band reseller of branded IT products. Probrand currently comprises of four business units:
Probrand owns its operations facility situated a few minutes away from Birmingham's city centre.
Probrand currently operates only in the B2B (Business to Business) marketplace and has in excess of 55,000 customer records throughout the UK, of which an average of 6,000 are live at any one time. A large percentage of the customer base is in the SME sector, however major corporate, local and central government and higher education establishments feature in the customer mix.
Probrand is an accredited reseller for most major brands; they are also a Hewlett-Packard Centre of Excellence and a Microsoft Managed Account.
This business unit is an e-procurement solution operating within the IT vertical. It is a transparent “cost plus” contract procurement hub. The IT Index, now in its sixth year of operation.
The IT Index customer base includes companies such as Marks and Spencer, Geest, Rank Hovis and Lex Harvey. Activities in this business unit are enhanced with the establishment of a business development team, which in its first week of operation opened up 53 new customer accounts.
Based on the IT Index, this is the public sector e-procurement hub for governmental departments which include the NHS, Education, Defense etc. Dedicated Catalist pricing is featured on this portal.
Icomm is the technology arm of Probrand and specialises in IT support, network infrastructures and software development. The company is a Microsoft Gold Certified Partner and a Checkpoint Accredited Partner amongst others.
Mercato Solutions provides innovative solutions in the fields of e-procurement. Primarily involved in the dynamic IT vertical, Mercato's tools and solutions can be adapted for use in many other marketplaces. The foundation of their innovation is their skill in the field of data manipulation.
Mercato's whole ethos is to make ITelligence fast and easy to use with most users of their solutions claiming to save at least a day a week in procurement time.